CHELMSFORD VIRTUAL ASSISTANTS

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"This is an article that was written about  how Chelmsford Virtual Assistants Ltd began and how we are able to help you and your business now;"
 

Our Story...

Chelmsford Virtual Assistants (CVA) is a company based in Essex providing ‘office services’ for small businesses, start-up companies and sole traders such as typing, book keeping, mail shots, web development and corporate events management.  CVA started in mid-2009 when two established virtual assistants (VAs), Caroline Payne and Beverley Cunningham, joined forces to combine their resources to offer an extended and improved service to their clients.

Caroline and Beverley met while attending a networking event. Beverley was up and running with Askaway Virtual Solutions and using the events to network with other self employed women and to expand her contact database. Caroline was researching the market and attending business skills training with a view to setting up CP Secretarial Services. Both had become VAs as a means to escape the rat race to spend more time with their expanding families while still putting their professional skills to use

to continue to earn a good income, and so found a lot of common ground both professionally and personally.

 

After some initial meetings they set up a mutually beneficial arrangement, where they shared and referred work assignments when over their personal capacity.

 

Eventually, after working together successfully for a few months they decided to merge their companies and set up CVA.  With their increased capacity and extended skills base their client list is growing by the week. 

 

They cite two main reasons for this success. Firstly, they started marketing their business as the financial crisis started to take its toll on the area’s businesses.  People were being made redundant from large firms due to budget cuts and setting up as sole traders and small companies were cutting costs by outsourcing time-consuming office management tasks to reduce their fixed overheads.  

 

This worked in their favour and word started to spread, particularly in the construction and service industries in the area, that CVA was offering a “pay as you go” service where clients could pay for hourly units of work or agree a bespoke arrangement for a monthly retainer fee, whereby essential office tasks are completed effectively, efficiently and confidentially, without having to pay for a full- or part-time member of staff to do them.  Secondly, with that part of the business running nicely, CVA widened their network and began to outsource certain tasks to VAs with specific skills to improve  

their service and speed up delivery times.  That is, carefully

vetted VAs with accounting qualifications would undertake book keeping tasks, trained audio-typists would complete large typing assignments and VAs with events experience would provide events management support. 

This extension of the CVA group led to additional client facilities such as help with sales calls and follow-up mailshots, e-marketing and other creative services as well as the basic office assistance it all started with.

So what now and where to? CVA are not ready to sit back and relax just yet.  They are on target to meet their business objectives for 2010 with their recent expansions and are preparing for a busy year ahead having just signed an agreement to promote their business on an architectural website, underlining their focus on the property and construction sector.  Following that they are in discussions with web development agencies to create a custom-built  administration system to further enhance the package that they can offer to clients.

In short, with clever targeting and an in-depth understanding of their clients’ needs, coupled with an ambitious business plan, Caroline and Beverley have used their skills and contacts to build a highly successful operation by recognising a business opportunity and positioning themselves as a unique service provider to a niche market, all in a relatively short timeframe.